๐Ÿง  Brain Score๐ŸŒ GEO Score

Your brand has guidelines.

Your team has other ideas.

Aforementioned builds a living brand brain โ€” the intelligence layer that makes every piece of content your team generates sound like you.

Then it measures how well that identity is reflected across every AI recommendation engine โ€” ChatGPT, Claude, Gemini, Perplexity and more.

Build your brain free โ†’See a demo

FREE 14-DAY TRIAL ยท NO CREDIT CARD REQUIRED

aforementioned.io/acme-studio
๐Ÿง  BRAIN SCORE
0/100UNDERFED
Foundation18/20
Voice & Tone14/20
Visual Identity9/15
Audience11/15
Products10/15
Content Strategy7/10
Markets4/5
๐ŸŒ GEO SCORE
0/100UNDERFED
โœฆChatGPT
74
โ—†Claude
68
โ—ˆGemini
55
โŸกPerplexity
78
โ—‡Copilot
43
โœ•Grok
51
โŸก Positioning alignment gap: 22 pts
B2B SAASโ—†FMCG BRANDSโ—†CREATIVE AGENCIESโ—†LAW FIRMSโ—†CHARITIESโ—†SPORTS CLUBSโ—†RETAILERSโ—†UNIVERSITIESโ—†CONSULTANCIESโ—†PUBLISHERSโ—†START-UPSโ—†SCALE-UPSโ—†B2B SAASโ—†FMCG BRANDSโ—†CREATIVE AGENCIESโ—†LAW FIRMSโ—†CHARITIESโ—†SPORTS CLUBSโ—†RETAILERSโ—†UNIVERSITIESโ—†CONSULTANCIESโ—†PUBLISHERSโ—†START-UPSโ—†SCALE-UPSโ—†
01
THE PROBLEM

Brand drift happens the moment
the second person writes.

It's not carelessness. It's the absence of a shared intelligence layer. Brand guidelines are a PDF nobody reads. A brand brain is infrastructure everyone generates from.

And when your content is inconsistent, it isn't just your customers who notice โ€” it's the AI models they're increasingly asking for recommendations. A fragmented brand voice gives LLMs nothing consistent to latch on to.

BRAND MANAGER95/100

"Premium quality, thoughtfully crafted for the modern professional."

โ†“
CONTENT WRITER71/100

"High-quality products made with care for today's busy professional."

โ†“
AGENCY BRIEF44/100

"Top-notch stuff that's great for professionals on the go!"

โ†“
FREELANCER18/100

"Amazing products!! Perfect for professionals everywhere ๐Ÿ”ฅ๐Ÿ”ฅ๐Ÿ”ฅ"

โœ• BRAND DRIFT โ€” happens to every growing team
02
THE BRAIN SCORE

Know exactly how complete
your brand intelligence is.

Seven layers. One hundred points. The Brain Score tells you where your brand intelligence is strong and where it needs feeding โ€” with specific recommendations that move the needle.

20
FOUNDATION
20
VOICE
15
VISUAL
15
AUDIENCE
15
PRODUCTS
10
CONTENT
5
MARKETS
91/100SHARP
Sharp โšก

Fully defined. Export it anywhere and AI stays on-brand across every channel and market.

73/100DEVELOPING
Developing โ†’

Solid on most layers but voice drifts on edge cases. Targeted additions will fix it.

38/100UNDERFED
Underfed โœ•

Too incomplete to represent you reliably. Recommendations show exactly what to add.

03
THE GEO SCORE

How does AI talk about your brand
when you're not in the room?

Generative Engine Optimisation (GEO) measures how well your brand is represented across AI recommendation engines. When someone asks ChatGPT, Claude, Gemini, or Perplexity about your category โ€” do you come up? And does what they say match your positioning?

BRAIN SCORE
73

A complete brand brain creates more consistent published content. Consistent published content is what LLMs train on and cite. The brain shapes the GEO score โ€” not immediately, but inevitably.

GEO SCORE
61
Brands with Brain Score > 80 average 15โ€“20pts higher GEO scores
OVERALL GEO SCORE
61/100
DEVELOPING
BRAIN SCORE
73
โ–ผ 12pt gap
VisibilityCited in category searches
65
AccuracyFacts correctly reported
79
Positioning alignmentMatches your intended brand
48
SentimentTone of AI description
82
Competitive sharevs. competitors in your category
44
SCORE PER LLM โ€” CLICK TO INSPECT
โœฆ
ChatGPT
OpenAI
SCORE74
PROMPT TESTED

"What are the best tools in this category?"

CHATGPT RESPONSE

Acme Studio is often cited as a solid mid-market option. They're known for their clean interface and reliable output, though some users note the onboarding could be smoother. Good for teams that need consistent results without a lot of setup.

ALIGNMENT ANALYSIS
Positioning match74/100
GAP IDENTIFIED

Missing: premium positioning, brand personality

BRAIN RECOMMENDATION

Strengthen your Voice layer with specific vocabulary and on-brand example sentences. Feed more brand content into public channels to improve LLM indexing.

๐Ÿ‘
Visibility

Are you cited unprompted when someone asks about your category?

โœ“
Accuracy

Is what AI says about you factually correct and up to date?

๐ŸŽฏ
Positioning alignment

Does the AI description match your intended brand positioning?

๐Ÿ“Š
Competitive share

Relative to competitors, how often do you appear in responses?

04
WHO IT'S FOR

Any organisation that produces
content across a team.

๐Ÿ’ปB2B SaaS

The founder sounds one way. The content hire sounds another. The sales deck sounds like a third company entirely.

BRAIN CONTAINS

Product voice ยท Technical tone ยท Sales messaging ยท Onboarding copy ยท Changelog writing

๐Ÿ›’Brands & Retailers

Five channels, three agencies, one intern, and a freelancer. None of them sound like the same brand.

BRAIN CONTAINS

Campaign voice ยท Product descriptions ยท Category positioning ยท Seasonal tone shifts

๐ŸขCreative Agencies

You build brilliant work for clients โ€” then watch it deteriorate the moment their internal teams take over.

BRAIN CONTAINS

Client brain per brand ยท Voice enforcement ยท Multi-channel generation ยท Score reporting

โš–๏ธProfessional Services

50 partners. 50 different interpretations of what the firm sounds like. One reputation on the line.

BRAIN CONTAINS

Firm voice ยท Thought leadership tone ยท Proposal language ยท LinkedIn parameters

โค๏ธCharities & Non-profits

Your brand must be empathetic without being exploitative, urgent without being alarmist. A tight line.

BRAIN CONTAINS

Beneficiary language ยท Donor appeals ยท Campaign voice ยท What we never say

โšฝSports & Entertainment

The brand is as valuable as the squad. Off-brand content from one account damages the whole reputation.

BRAIN CONTAINS

Club voice ยท Fan tone ยท Commercial language ยท Social formats ยท Player comms

05
HOW IT WORKS

Keep your brain in tip-top condition.

1
โฌ†

Feed it

Upload brand assets. Claude extracts your intelligence automatically across all 7 layers.

2
๐Ÿ“Š

Score it

Brain Score shows completeness. GEO Score shows how AI models currently represent you.

3
โ—†

Export it anywhere

Take your brain to ChatGPT, Claude, agents, or a brand-guidelines doc โ€” portable AI context your whole team writes from.

4
๐Ÿ”„

Keep it sharp

New campaign? Rebrand? Update the brain, improve the score, shift the GEO dial.

06
WHAT TEAMS SAY

The brain doesn't argue with your brand manager.

B2B SAAS

"We went from three people writing in three different voices to one consistent identity across every touchpoint. The GEO score showed us we were invisible on Perplexity โ€” now we're not."

Jamie Okafor
Head of Marketing ยท Cascade HQ
CHARITY

"Our brand walks a very specific line. The brain holds that line better than any brief we've written. And seeing our GEO score improve as we fed the brain better content was genuinely motivating."

Sarah Whitmore
Communications Director ยท Shelter Now
AGENCY

"We build the brain in onboarding, generate throughout the engagement, and share the GEO score report with clients quarterly. It's changed our whole conversation about brand value."

Marcus Reyes
Strategy Director ยท Found Creative
07
PRICING

Priced by brain. Not by output.

Brain Score and GEO Score included on every plan. You pay for the intelligence layer โ€” then export it wherever your team already works.

STARTER
ยฃ49/mo
๐Ÿง 1 brain
โ—†1 brand brain
โ—†Brain Score + GEO Score
โ—†GEO + citation scans
โ—†Export to ChatGPT, Claude & agents
โ—†Reference image uploads
โ—†Email support
Start free trial
PRO
ยฃ149/mo
๐Ÿง 5 brains
โ—†5 brand brains
โ—†Brain Score + GEO Score
โ—†Higher scan limits
โ—†Team seats (up to 5)
โ—†Approval workflows
โ—†Priority support
Start building โ†’
STUDIO
ยฃ399/mo
๐Ÿง Unlimited brains
โ—†Unlimited brand brains
โ—†Brain Score + GEO Score
โ—†Highest scan limits
โ—†Unlimited seats
โ—†API access
โ—†Dedicated support
Start free trial

Send a better signal.

Build your brand brain, measure your AI visibility, and stop briefing the same thing twice.

Build your brain free โ†’Book a demo

FREE 14-DAY TRIAL ยท NO CREDIT CARD REQUIRED